Evolution. Change. New.
It's certainly a digital world and consumers are looking for opportunities all the time. At VCG we understand the digital experience - what will work and what is best for our clients. Responsive design, UX & UI, advertising, social, optimization and digital media. Now, let's explore your digital world.
Naming. Designing. Building.
Ah, the birth of a brand. It can be a beautiful thing - if done well. A successful brand will be unique. It will be meaningful, it will have purpose and it will have the characteristics that separate it from its competitors. Let us share our past successes with branding and talk about how we can help you.
Touch Points. Opportunities. Solutions.
The consumer travels the path-to-purchase every day - and there are many opportunities to engage them in conversation along the way. In-store, at shelf, on-pack, retail displays, floor graphics, mobile... These are things we've been doing well before we all called it shopper marketing.
Message. Purpose. Memorable.
Ads need to do a lot. They need to get your attention, communicate a message quickly and be memorable. You need to know what copy should stay, what should go and what the right design and message should be. Sound hard? Not for us, not here at VCG– we know advertising – we’ve done a lot of it and we’re good at it.
Form. Message. Design.
Your package on shelf is the last messaging opportunity with the consumer. It is right there, next to the competitor without anyone aiding the decision, so it needs to be the loudest voice on the shelf. We have been helping hundreds of packages speak loudly for years and we'll share that expertise with you.