Blog
Check out our latest postings to learn what’s happening at Vision as well as our insights on recent industry news and digital trends. We’ll also be sharing client successes and ways to make social media work for you.
Happy Birthday, Ashley!
Happy Birthday, Ashley! Our second of three February birthdays here in the office was technically yesterday, but we're pretending it's today! Before this designer adds 'mom' to her resume this summer, we thought we'd ask her a few questions while keeping her birthday...
Happy Birthday, Angela!
Happy Birthday, Angela! Birthdays have always been a celebratory event in Vision Creative Group's office, and what's a little birthday fun without an interview? We sat down with today's birthday girl to learn a little bit more about VCG's resident baker and what she...
Enhance Your CPG Brand’s Facebook Page with the Shop Now Button
Enhance Your CPG Brand’s Facebook Page with the Shop Now Button! For better or worse, Facebook is constantly updating the platform. While the changes can sometimes be frustrating, our team always considers the changes relative to what Facebook’s goals might be in...
The Story of What Generates Long-term Success for a Retail Brand
The Story of What Generates Long-term Success for a Retail Brand Consumers today are more informed than ever. I’m sure you’ve heard that before, but it’s a growing trend that marketers need to continually adapt for. As such, content’s role is more important than ever...
Vision Creative Group’s Approach to Content Marketing
Vision Creative Group’s Approach to Content Marketing As businesses big and small continue to convert their marketing efforts from traditional to digital, it can be easy for them to get lost. The good news is that many of the elements of traditional...
Vive la Différence! Putting the spotlight on your brand’s points of difference
Vive la Différence! Putting the spotlight on your brand’s points of difference In the battle for consumers’ attention, there’s a tendency to try to be all things to all people instead of focusing on the unique features that separate you from the crowd....
Making Your Marketing Heroic
Making Your Marketing Heroic Why comics? And why Comic Con? In light of its explosive growth and popularity, one obvious and very important dimension is what Comic Con’s ongoing presence says about contemporary culture and consumers. For no one who is involved with or...
Vision Creative Group attends the 2015 Shopper Marketing Conference & Expo
The 2015 Shopper Marketing Conference & Expo was recently held in Minneapolis, MN, and Vision Creative Group was there! The conference is the largest shopper marketing event in the U.S. and was organized and facilitated by the Path to Purchase Institute, a leader...