B2B

Emotion has very little to do with the business purchasing decision. To help businesses market to their customers you have to understand where to focus and what to say. It’s all about features, savings and making the customer see the business benefit, not just a pretty picture.

B2B

Emotion has very little to do with the business purchasing decision. To help businesses market to their customers you have to understand where to focus and what to say. It’s all about features, savings and making the customer see the business benefit, not just a pretty picture.